Any shop owner wants to know which are their best performing Instagram images and which ones actually lead to real sales.
This article explains what you need to do to identify when and how a sale has been missed, see what's working for you and get to know your best commercially performing images from your shoppable Insta feed.
Log in to your Shopify store's backoffice:
- Go to Settings > Checkout
- Scroll down to the > 'Order Processing' section
- Paste the conversion code into the 'Additional Scripts' box. This will now begin tracking any orders and products purchased as a direct result of a customer clicking on one of your Instagram images.
- If you already have content in the 'Additional Scripts' box, you should be able to paste the Snapppt code right after it without trouble.
Here's a step by step video that shows you how to add your conversion code to your Shopify store in less time than it takes to blow dry your labradoodle.
Note: Video does not contain audio.
Once you have successfully implemented your conversion tracking code your Snapppt dashboard will allow you to follow performance metrics related back to your shoppable feed.